“This customer will surely be delighted…”
both our artisans and staff eagerly look forward to delivering the piece.
We want to surprise customers who think something might not be possible.
We want to fulfill their wishes, even just a little.
We want to see their happy faces.
We want to meet their deadlines.
There are many reasons,
but above all, we cherish every customer who chooses PUA ALLY.
We strive to create work that brings them joy.
And to do that, we commit to making something we can truly be satisfied with.
Each of us carries this passion in our hearts
as we dedicate ourselves to our craft every day.
Designers and staff not only consult with customers about their concerns and requests but also play a crucial role in effectively conveying them to the craftsmen. Each time, the staff and craftsmen hold detailed discussions about individual customers’ deadlines and designs, carefully checking every detail to ensure accuracy as they proceed with the process. Where are we now? Who is working on it? Each step of the production process is managed with responsibility by the respective team members until the final product is completed.
At PUA ALLY, our engravers carve intricate patterns freehand, without any preliminary sketches. For those unfamiliar with engraving, this may seem incredibly challenging, but according to our craftsmen, “Tracing a sketch actually makes it harder and more unstable.” Perhaps this is the secret behind PUA ALLY’s bold, confident engraving. The vibrant, dynamic feel of our engraved designs is born from the unwavering dedication and serious craftsmanship of our artisans.
At PUA ALLY, our Hawaiian jewelry begins with a dedication to high-quality materials. From refining the metal to ensuring the purity of gold, we prioritize excellence. Because Japan is known for its exceptionally high standards, we have partnered with Japanese refining factories to secure the finest materials. This is the foundation of our craftsmanship.
Since our jewelry is meant to be worn for a lifetime, we take great care in every step of the process. Each piece is crafted in an environment where we can see the faces behind the work—ensuring accountability and responsibility from start to finish.
When we receive an order, production begins with custom-made materials tailored specifically for that piece. We do not simply take stock from a shelf; instead, we create each piece from scratch. This commitment to quality means that crafting your jewelry takes time, but it is this dedication that makes each piece truly special.
The precious metal delivered to PUA ALLY is carefully handled by experienced craftsmen, who meticulously cut the material, shape it into a ring, and polish it—bringing it to the stage just before engraving begins.
Creating a perfectly round shape, ensuring seamless welding—each step is carried out with precision and dedication. It is through the meticulous and delicate craftsmanship of our artisans that every piece is refined to perfection.
From here, the piece is passed to the engraver—the artisan responsible for carving intricate patterns. With precision and care, each engraving is done by hand, bringing deep meaning to every stroke. Even within Hawaiian jewelry, the design, depth, and density of the engravings vary depending on the engraver’s technique.
At PUA ALLY, we are dedicated to hand-engraving with exceptional depth and density. Deep engraving requires strength, while achieving seamless patterns demands time and meticulous effort. This commitment to depth and density is what sets PUA ALLY apart. We invite you to compare the brilliance of our craftsmanship with others.
Once the engraving is complete, the ring is entrusted to the finisher—an artisan responsible for the final polishing and stone setting. These craftsmen take full responsibility for perfecting the piece, ensuring it is beautifully completed.
At PUA ALLY, each artisan pours their heart into crafting a ring for every individual customer, with the hope that it will bring happiness for a lifetime. We invite you to hold one of our rings in your hands and experience the difference for yourself.
A team of artisans we trust so much that we want to introduce them to you—this is the pride of PUA ALLY.
At PUA ALLY’s Ebisu store, we value the sense of security that comes from knowing exactly who is crafting your precious jewelry. Every piece passes through the hands of multiple skilled artisans, each with their own unique background, dedication, and passion for their craft. Here, we introduce the talented individuals behind each creation.
PUA ALLY’s production team is composed of highly skilled artisans, recognized both in Japan and internationally for their expertise. Their exceptional craftsmanship and meticulous attention to detail not only shape each piece of jewelry but also define the very essence of the PUA ALLY brand.
From one artisan’s hands to another, through countless meticulous steps, a piece of jewelry is carefully crafted before it finally reaches you. This is craftsmanship you can feel—skill transferred from hand to hand, becoming something you will wear and treasure.
Authentic jewelry, meant to last a lifetime, should come from a brand where you can see the faces behind the craftsmanship. We take great pride in offering that assurance.
We hope that Hawaiian Jewelry PUA ALLY brings you a truly special encounter and experience.
ものすごく長い間待たせてしまったけど、ついにプロポーズする決心がつきました。いつもマイペースな自分についてきてくれてありがとう。受け取ってくれると嬉しいです。
絶対治して、またハワイに行こう。このネックレスがお守りになりますように。
